Adrian Navia would rather talk about stores than promises. Club Commerce, the eCommerce education and growth ecosystem he founded, is aimed at Spanish-speaking entrepreneurs who want to build, launch, and scale an online business, and the company is direct about what it isn’t selling. Easy money isn’t on the list.
What separates it from a course is everything built around the material. Club Commerce combines practical training with mentorship and community support, and the company developed its own platform so members find the courses, the community, and the mentorship in one place. The subjects covered are Shopify, product research, digital advertising, artificial intelligence, branding, suppliers, and business automation.
The academy package breaks that into specific programs. Shopify Expert 2026 covers building a store from scratch and selling across borders. Product Research teaches students to find profitable products using data analysis and psychological research techniques, and to identify market niches. Meta Ads 2026 gets into creating, optimizing, and scaling Facebook campaigns, including audience targeting and ad spend. E-Commerce Fundamentals lays the groundwork, while E-Commerce Management deals with inventory and team operations, the unglamorous work of keeping a store running. Klaviyo Expert covers personalized, automated email campaigns built for repeat sales. The community lives inside the same app Club Commerce built, closer to a social platform made for its students than a forum bolted onto a course, where members ask questions, compare decisions, and watch each other’s progress in real time.
Navia’s framing of the method is blunt. “Club Commerce is built on real-world experience and hands-on eCommerce operations. We don’t rely on theory or assumptions,” he says, adding that the results come from “active stores, executed decisions, and systems proven in the market. Real results, real stores.” The pitch on the site is just as plain, describing a real online business built “without relying on luck.” Enrollment includes lifetime access, a buy now pay later option, and the Club Commerce Warranty.
The course is updated every year, and material for 2027 is already in development, which matters in a business that moves as fast as this one. That schedule may be the clearest expression of the argument Club Commerce is making. A finished course can sell indefinitely without changing a word. A working store has no such luxury, and the teaching here is tied to the second one.
More information is available at theclubcommerce.com.
