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Jermaine “JLC” Clarkson and A.A.G. Records | Music, Marketing, and Mastering the Game

The Industry Times Staff by The Industry Times Staff
3 years ago
in Business, Entertainment, Music
Reading Time: 3 mins read
Jermaine “JLC” Clarkson - A.A.G. RECORDS
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Jermaine “JLC” Clarkson, a figure of resilience, innovation, and relentless pursuit of passion, emerges as a steadfast pillar in the ever-evolving landscape of the music industry. His journey unfolds from humble beginnings in 2005, when music was merely a hobby, to the ambitious establishment of A.A.G. RECORDS in 2015. This journey of JLC is a vivid narrative marked by overcoming adversities and seizing opportunities, demonstrating his unwavering commitment to his craft and his vision.

Starting as an artist who encountered the pitfalls and scams prevalent in the music world, JLC decided not to wait for opportunities but to create them. A.A.G. RECORDS came into being as a beacon of hope for artists who, like him, were outsiders to the industry’s inner circles. Under his leadership, the label quickly gained recognition and notoriety, marking its place in the competitive music scene. JLC’s hit single “I Be On It” in 2016, and the subsequent acclaim from prestigious platforms like Respect Magazine and HipHop Weekly, solidified his and the label’s reputation.

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However, JLC’s narrative took a turn as personal challenges led him to contemplate the direction of his career. The decision to focus more on marketing and development than performing was a strategic pivot, leveraging his acumen in these areas. The partnership with CBOI ENTERTAINMENT further expanded the scope of A.A.G. RECORDS, now functioning under the umbrella of A.A.G. PR & DEVELOPMENT, focusing on public relations and nurturing talent.

JLC’s relocation from Fort Worth, TX, marked a significant shift from an “unhealthy environment” to one that fostered positivity and growth. This move was symbolic of his larger journey — distancing himself from “dream killers” and navigating towards a realm where his talents could flourish. His music has graced various esteemed radio stations, both domestic and international, with singles like “Do My Thizzle” and “Michael Blackson” charting on DRT’s Top 200 Independent Charts.

The ethos of A.A.G. RECORDS and by extension, JLC himself, is not confined by the industry’s obsession with youth but is anchored in talent, character, and marketability. The label, under JLC’s vision, focuses on artists with a business mindset, crucial in the music industry’s ever-changing landscape. A.A.G. PR & Development is a testament to JLC’s commitment to empowering independent artists through robust marketing strategies, offering comprehensive services from digital distribution to customized promotional campaigns.

JLC’s musical journey is underlined by influences from industry moguls like Master P and J Cole, admiring the former’s entrepreneurial spirit and the latter’s conscious lyrics. Currently, JLC is channeling his creative energies into his latest single “It Ain’t The Same,” featuring Pahris Diaz, a reflection of his evolution towards positive and conscious hip-hop.

For JLC and A.A.G. RECORDS, the mission is clear: never surrender to the roadblocks and seize every meaningful opportunity. As JLC’s narrative continues to unfold, his story encourages artists worldwide to navigate the tumultuous waters of the music industry with determination, adaptability, and an unwavering spirit.

For more on JLC and A.A.G. RECORDS, follow on Instagram and TikTok, and explore their music on Spotify and their official website.

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