Top-ranked middleweight boxer Ian Green is stepping out of the ring and into the world of retail, trading jabs for fabric swatches as he expands his fashion brand, Exotic Garments, to a new storefront at Garden State Mall. It’s an inspiring tale of perseverance, with the brand’s latest move a far cry from its humble beginnings in Green’s living room.
“I never thought I’d be here,” Green admits with a smile. “From selling out of my living room to having a spot in Garden State Mall – it’s surreal.”
Exotic Garments isn’t just another clothing line; it’s Green’s way of fighting back against his childhood bullies. Growing up, he faced taunts for not having the “right” clothes. Now, he’s turned that pain into purpose.
“Kids shouldn’t feel less than because of what they wear,” Green says passionately. “Exotic Garments is about giving everyone a chance to feel confident and stylish, without breaking the bank.”
The brand’s motto, “designer brand for everyone,” isn’t just a catchy slogan. It’s a promise. Exotic Garments offers trendy clothes for all sizes and ages, evolving with the times while keeping prices accessible. Its African roots – the company started in Côte d’Ivoire – add a unique flavor to its designs.
Green’s journey from boxing rings to clothing racks hasn’t been easy. Juggling training sessions with business meetings, he’s proven he can take a hit and keep moving forward. His dedication hasn’t gone unnoticed – Paterson, New Jersey, his hometown, recently handed him the key to the city.
“That key means everything to me,” Green shared, his voice notable with emotion. “It’s not just for me, it’s for every kid who’s ever felt they weren’t good enough.”
As Exotic Garments prepares to open its doors at Garden State Mall, the brand is buzzing with excitement. Customers can check out their latest styles on their website www.cotedivoireafrica.com or follow them on Instagram @Coteexotic for sneak peeks and updates.
The expansion marks a new round in Green’s fight against bullying and fashion inequality. With his boxer’s determination and entrepreneur’s vision, he’s not just selling clothes – he’s changing lives, one garment at a time.
“This isn’t about becoming rich,” Green insists. “It’s about making a difference. If I can help one kid feel better about themselves, then I’ve won.”
As Exotic Garments steps into the spotlight at Garden State Mall, it’s clear that Ian Green’s biggest victories might just be outside the boxing ring. His journey from underdog to fashion entrepreneur proves that with enough grit and heart, anyone can go the distance.